(photo courtesy Joe Gibbs Racing)
Toyota Motor Sales, U.S.A., Inc. (TMS) and TRD, U.S.A. (Toyota Racing Development) formally introduced the new 2013 Toyota Camry that will compete in the NASCAR Sprint Cup Series (NSCS) beginning next season at TRD’s Salisbury, N.C. facility.
The introduction of the new 2013 Camry for NASCAR competition marked the culmination of an aggressive redesign to provide the 2013 Camry with an updated and more-unique identity. TRD worked together with Calty Design, part of Toyota’s global network design team, to create an on-track Camry that incorporates design elements which give America’s best-selling car its distinct character.
“We’re thrilled to finally unveil our new 2013 Camry and we think NASCAR fans will really appreciate that our new on-track Camry looks like the one in their driveways,” said Ed Laukes, TMS vice president of marketing communications and motorsports. “Our 2013 Camry looks more like the production vehicle than ever before, and we hope this helps revitalize the long- standing relationship between fans and manufacturers in NASCAR. Never before have we had a Camry competing in NASCAR that looked so similar to its production counterpart.”
A new front grill-area that matches the production model, distinct character lines down the side of the vehicle and an updated rear bumper make the redesigned 2013 Camry stock car more relevant than ever before to its showroom sibling.
TIL NEXT TIME, I AM STILL WORKING ON MY REDNECK!