NBC Sports Network To Launch New NASCAR Show

Taking the green at Daytona

(WOMR file photo)

On February 24, 2014, one day after the 2014 Daytona 500 winner is through celebrating his victory, NBC Sports Network will launch their new program, NASCAR AMERICA,  a new 30-minute daily show dedicated to the nation’s longstanding fascination with speed and stock car racing.  Making its debut on NBCSN at 5:00pm/et on Monday, February 24, and returning each weekday at the same time and place, NASCAR AMERICA will cover the sport from all angles, delivering news, highlights and access to NASCAR’s dynamic stars and personalities.

Originating from NBC Sports Group’s International Broadcast Center in Stamford, Conn., as well as a new NBC Sports’ studio located in Charlotte, N.C., NASCAR AMERICA’s primary host is Rick Allen. Allen, who will usher in NBC Sports’ live coverage of NASCAR Sprint Cup and Nationwide Series racing as lead announcer in July 2015, will interact daily with NBC Sports motorsports reporters Marty Snider and Kelly Stavast. Snider and Stavast, both based in Charlotte, N.C., will operate on location throughout the country to deliver the latest news and features on NASCAR’s drivers and race teams. NBC Sports Group’s IndyCar and Formula One play-by-play voice Leigh Diffey will also serve as host of NASCAR AMERICA.

Alongside Allen in the studio will be a constant rotation of guest analysts offering fresh perspectives and insights. Guest analysts who will join NASCAR AMERICA throughout February and March include NBC Sports NASCAR analyst Jeff Burton, Sprint Cup Champion Bobby Labonte, Kyle Petty, Ken Schrader, and crew chief Frank Stoddard. Future guest analysts, which will include former and current drivers and crew chiefs, NASCAR executives, and even prominent fans such as NBC Nightly News anchor Brian Williams, will be announced at a later date.(NBC)

So with this announcement NBC Sports Network (NBCSN) is jumping onto the NASCAR bandwagon a full year early to lead into their transition of assuming the second half of the NASCAR season from TNT and ESPN beginning in 2015.



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