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Wal-Mart And Jeff Gordon

(photo courtesy Leon Hammack)

Wal-Mart’s potential move into NASCAR has led the retail giant deep into negotiations with Hendrick Motorsports over sponsorship of Jeff Gordon’s Hendrick Motorsports #24 Chevrolet next season.

There continues to be several moving parts to the Wal-Mart discussions with Hendrick and NASCAR, which began in the spring and . . . → Read More: Wal-Mart And Jeff Gordon

Wal-Mart In Negotiations With NASCAR

(photo courtesy Leon Hammack)

Retail giant, Wal-Mart is in in deep discussions with NASCAR teams and NASCAR officials about a wide ranging deal that has both sponsorship, licensing implications, and could see Wal-mart sponsoring a Hendrick Motorsports team or one of the other powerhouse teams.

Senior level Wal-Mart executives were the guests . . . → Read More: Wal-Mart In Negotiations With NASCAR